A1 closes the brand bob. This happens after 20 years. The company wants fewer brands. bob and yesss are too similar. Only yesss stays as a cheap brand.
400,000 people use bob. The switch is easy for these customers. The switch happens on 11 and 12 July 2026. This happens on its own. You keep your old contract. The price stays the same.
The customers keep their phone number. They get a gift. The fast 5G internet is now free. You can use help in A1 shops. You must change the app yourself.
You delete the bob app. Then you load the Mein-A1-app. A1 opens new shops. There will be 20 new shops by 2026. The boss wants a simple company. There are too many different rates now.
