Giorgia Meloni leads the government in Italy. She protects her own voice now. She registers her voice as a brand. This happens at the office for intellectual property in the European Union. The protected sentence is: I am Giorgia Meloni.
The politician wants to stop misuse. Artificial intelligence copies voices very well. People call this voice clones. Such fakes are deep-fakes. Meloni does not want that strangers use her voice without permission.
In the past there were problems with fake pictures. Someone copies her face onto strange photos. Also fake videos appear on the internet. Meloni fights against this theft of identity. The registration as a brand is under review now.
