Apple raises the prices for its devices. Tim Cook says this in an interview. The cost for chips is very high. Many companies need these chips for smart computers. Now there are too few chips for everyone.
Apple held prices low in the past. Long contracts with suppliers helped. But now the costs are too high. Tim Cook says the situation is not okay. He does not name the new prices yet.
Experts think the iPhone costs more soon. Apple shows new models in September. Computers and tablets cost more too. The new boss John Ternus leads Apple soon.