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Critique of ad with Sydney Sweeney

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Sydney Sweeney is a known actress from the USA. She makes ads for a new app. The app is named Novig. People bet on sports results there.

In the ad film, Sweeney shows herself nearly bare. She uses sports gear to hide her body. For example, she holds balls before her chest. She sits bare on a basket.

Many female athletes globally are mad. They say the ad shows women only as sex objects. Female athletes fight for respect. They want praise for their work. Not only for looks.

The swimmer Ariarne Titmus finds the film bad. She says it is a hit for every female athlete. Other athletes show their anger on the net. They post pictures of hard work.

Sydney Sweeney owns a part of the firm Novig. She earns money with the app. It is not her first fight about ads. The actress says nothing to the new critique.

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Definitions

Sexism
Sexism means that people are treated bad because of their sex.
App
An app is a program for the phone.
Shitstorm
A shitstorm happens on the net.

People

Sydney Sweeney
Sydney Sweeney is a famous actress from the USA.
Ariarne Titmus
Ariarne Titmus is a successful swimmer.
Amy Hunt
Amy Hunt is a fast runner.

Locations

United States of America
The USA is a big land.
Australia
Australia is a land far away.

Sources

Logo 20 Min
20 Min

«Muskeln, Schweiss und harte Arbeit»: Athletinnen kontern Sydney Sweeneys Spot

Read now
Logo SRF
SRF

Aufruhr um Nacktwerbung - «Ein Schlag ins Gesicht»: Sportlerinnen ärgern sich über Sweeney

Read now
Logo Kurier
Kurier

„Ekelhaft“: Sydney Sweeney kassiert Kritik für „nackten“ Werbespot

Read now
ANSA

Sidney Sweeney posa nuda per scommesse sportive, campionesse:

Read now
Logo Spiegel
Spiegel

Nach Jeans-Shitstorm: Erneut heftige Kritik an Werbekampagne von Sydney Sweeney

Read now

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