Sydney Sweeney is a known actress from the USA. She makes ads for a new app. The app is named Novig. People bet on sports results there.
In the ad film, Sweeney shows herself nearly bare. She uses sports gear to hide her body. For example, she holds balls before her chest. She sits bare on a basket.
Many female athletes globally are mad. They say the ad shows women only as sex objects. Female athletes fight for respect. They want praise for their work. Not only for looks.
The swimmer Ariarne Titmus finds the film bad. She says it is a hit for every female athlete. Other athletes show their anger on the net. They post pictures of hard work.
Sydney Sweeney owns a part of the firm Novig. She earns money with the app. It is not her first fight about ads. The actress says nothing to the new critique.