Hervis is a sports shop. The firm changes a lot. Only 50 shops stay open until the end of 2027. Many shops close because they make no profit. The firm loses much money.
New investors buy Hervis. Sven Voth and Udo Schloemer save the firm. Hervis stops cheap sales. Hervis now sells expensive brands like Nike.
Hervis wants young people as buyers. This group is the Generation Z. A new app helps. Salzburg gets a big shop in 2027. Workers get a Sozialplan.
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